Chris Grams

1699 points

Raleigh, NC

Chris Grams is the Head of Marketing at Tidelift and author of The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World.

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Email: chris(at)tidelift.com

Open Source Champion Author Founding Member Contributor Club

Authored Content

How to choose the right brand architecture for your open source project

Most people who start an open source software project aren't sitting around waiting for someone to discuss brand architecture models with them, but many of them do have long…

How to choose a brand name for your open source project

When it comes to developing a new open source software project, most developers don't spend a lot of time thinking about brand strategy. After all, a great idea, solid code…

What's a Beefy Miracle anyway? The story of the Fedora 17 release name

Last October, I received a message via Twitter from a hot dog. This hot dog, calling itself The Beefy Miracle, informed me that the latest version of the Fedora operating…

Why is Google putting so many ads on TV?

Almost every time I’ve turned on the television in the past week, I've seen an ad for Google Chrome. What started earlier this year as a sprinkling of ads here in the United…

Two different business organization charts

How is your organization faring in the war of control vs. freedom?

In October 1969, when experts at the US Department of Defense Advanced Research Projects Agency (DARPA) connected the first two nodes of what has now become the Internet, they…

Mozilla: A study in organizational openness

My theme this week is organizational openness and transparency and today I'd like to highlight a fantastic example of an organization that has built a culture with openness at…

Authored Comments

cgrams

30 Aug 2011

Can an open, collaborative approach still work when not everyone has opted in?

love your last comment, greg: "it's also remarkably easy to make coercion look like collaboration."

there's a name for that: clobberation.

Clobberation [klob-uh-reh-shun] (n) The art of beating someone into submission under the guise of collaboration.

I wrote a post a while back about the differences between collaboration and clobberation.

http://darkmattermatters.com/2009/09/23/the-difference-between-collaboration-and-clobberation/

I also love your 3 things that need to be in place for an open process to work... think there's probably a blog post in there:)

cgrams

26 Jul 2011

What comes after Rock Star?

Or what about Guru?